Open-access Visibility or invisibility: contemporary Spanish female creators in the press

Visibilidade ou invisibilidade: as criadoras espanholas contemporâneas na imprensa

Visibilidad o invisibilidad: la mujer creadora contemporánea española en prensa

This study investigates the visibility of contemporary Spanish female creators in the cultural sections of two major Spanish newspapers during the 21st century. Using a two-phase methodology, the research combines a quantitative content inventory with a qualitative lexical analysis to conduct a longitudinal observation of gender representation in the press. The results reveal an underrepresentation of female creators, who appear in only 3% of articles on 21st-century Spanish artists, compared with 11% focused on their male counterparts. The lexical analysis shows that vocabulary related to men centers on their work, while articles about women emphasize personal aspects. A gender bias is evident in cultural journalism, highlighting the need for greater awareness and structural changes in media representation practices.

Keywords:
Art; Gender; Women, Press; Visibility

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