Information sources and networks in coffee production of Cerrado Mineiro, MG

The objective was to analyze the sources of information for innovation used in the process of obtaining the Designation of origin register in the Cerrado Mineiro region in terms of actors and information networks. Case studies were applied with eleven farmers of Patrocínio city, MG. The results showed that some producers who marketing with origin label occupy a central role, both in the frequency of information search as in source of information by other producers.

Key words:
protected designation of origin; coffee production; innovation