Resposta técnica: proposta de metodologia para os Agentes Sebrae da Região Centro-OesteAbstract
The growing need for perfecting Information Services for the micro and small enterprise so they can work in a market undergoing a process of globalization, is the motive for this article wich aims at orientating the process of the establishment or functioning of a Technical Question - Answer Service by Sebrae System agents in the Central-West Region, with enphasis on the following: - service systematization; - marketing strategy defined; - classification of questions received; - human resource profile; - formation of sales price and cost; - team structure; - technical service management.
Information services; Information products; Methodology