 @article{siqueira_porto_freitas_2026,  title={Why Do Management Scholars Avoid Experiments? A Necessary Provocation},  volume={23},  ISSN={1807-7692},  url={https://doi.org/10.1590/1807-7692bar2026260039},  DOI={10.1590/1807-7692bar2026260039},  number={2},  journal={BAR - Brazilian Administration Review},  publisher={ANPAD - Associação Nacional de Pós-Graduação e Pesquisa em Administração},  author={Siqueira, João Fernandes Jorge de and Porto, Rafael Barreiros and Freitas, Jonathan Simões},  year={2026},  pages={e260039} }