@article{dias_sousa_silva_silva_2020,  title={Analysis of the Effects of Rivalry and Dynamism on the Firm’s Competitive Position},  volume={17},  ISSN={1808-2386},  url={https://doi.org/10.15728/bbr.2020.17.4.1},  DOI={10.15728/bbr.2020.17.4.1},  number={4},  journal={BBR. Brazilian Business Review},  publisher={Fucape Business School},  author={Dias, Alexandre Teixeira and Sousa, Eva Jaqueline Rolim Gonçalves de and Silva, Jersone Tasso Moreira and Silva, Wendel Alex Castro},  year={2020},  month={Jul},  pages={362–380} }