@article{andreoli_santos_2025,  title={Adoption of Mental Triggers in Consumer Protection Communication Against Greenwashing Practices},  volume={22},  ISSN={1808-2386},  url={https://doi.org/10.15728/bbr.2024.2220.en},  DOI={10.15728/bbr.2024.2220.en},  journal={BBR. Brazilian Business Review},  publisher={Fucape Business School},  author={Andreoli, Taís Pasquotto and Santos, Eduardo Silva dos},  year={2025},  pages={e20242220} }