@article{lima_serra_soares_lima_2020,  title={Strategy or Legitimacy? Analysis of the Role of Institutional Development Plans in Brazilian Universities},  volume={17},  ISSN={1808-2386},  url={https://doi.org/10.15728/bbr.2020.17.1.4},  DOI={10.15728/bbr.2020.17.1.4},  number={1},  journal={BBR. Brazilian Business Review},  publisher={Fucape Business School},  author={Lima, Maurício Andrade and Serra, Fernando Antônio Ribeiro and Soares, Thiago Coelho and Lima, Carlos Rogerio Montenegro de},  year={2020},  month={Jan},  pages={66–96} }