TY  - JOUR 
T1  - The commercial cycle from the viewpoint of operant behavioral economics: effects of price discounts on revenues received from services
JO  - Revista de Administração (São Paulo)
A1  - Porto, Rafael Barreiros
SN  - 0080-2107
UL  - 10.1016/j.rausp.2016.06.005
VL  - 51 
Y1  - 2016
PB  - Brasil 
ER  -