@article{spotswood_wiltshire_spear_makris_2021,  title={Disrupting social marketing through a practice-oriented approach},  volume={56},  ISSN={2531-0488},  url={https://doi.org/10.1108/RAUSP-10-2020-0231},  DOI={10.1108/RAUSP-10-2020-0231},  number={3},  journal={RAUSP Management Journal},  publisher={Universidade de São Paulo},  author={Spotswood, Fiona and Wiltshire, Gareth and Spear, Sara and Makris, Angela},  year={2021},  month={Jul},  pages={334–347} }