@article{cabrera-sánchez_villarejo-ramos_2019,  title={FACTORS AFFECTING THE ADOPTION OF BIG DATA ANALYTICS IN COMPANIES},  volume={59},  ISSN={0034-7590},  url={https://doi.org/10.1590/S0034-759020190607},  DOI={10.1590/S0034-759020190607},  number={6},  journal={Revista de Administração de Empresas},  publisher={Fundação Getulio Vargas, Escola de Administração de Empresas de S.Paulo},  author={CABRERA-SÁNCHEZ, JUAN-PEDRO and VILLAREJO-RAMOS, ÁNGEL F},  year={2019},  month={Nov},  pages={415–429} }