@article{zilber_2007,  title={APRESENTAÇÃO},  volume={8},  ISSN={1678-6971},  url={https://doi.org/10.1590/1678-69712007/administracao.v8n1p10-11},  DOI={10.1590/1678-69712007/administracao.v8n1p10-11},  number={1},  journal={RAM. Revista de Administração Mackenzie},  publisher={Editora Mackenzie; Universidade Presbiteriana Mackenzie},  author={ZILBER, MOISES ARY},  year={2007},  month={Jan},  pages={10–12} }