TY  - JOUR 
T1  - Attention and Skepticism: Influence on Ad Evaluation with Greenwashing
JO  - BBR. Brazilian Business Review
A1  - Andreoli, Tais Pasquotto
A1  - Minciotti, Silvio Augusto
A1  - Batista, Leandro Leonardo
SN  - 1808-2386
UL  - 10.15728/bbr.2023.1539.en
VL  - 22 
Y1  - 2025
PB  - Brasil 
ER  -